From the mid-1800s until the early 20th century, many products were sold by individual chemists, who used their own packaging. Toothpaste, shaving cream, bear's grease and cold-cream were sold in ceramic pots with decorated lids, created by applying the glaze over a transfer print. Meat paste and other products were also marketed this way. Approximately 4000 designs are known to have survived in the UK, with new examples still coming to light.
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